Drip Footwear Founder, Lekau Sehoana has announced new and exciting news as they celebrate 5 years of Drip by launching an addition of a new business, Sneaker Outlet to their Amanzi Group of Brands Company. The Sneaker Outlet will not only be selling DRIP sneakers but other sneaker brands too.
“Drip will remain our premium destination for the latest and core products. Sneaker Outlet will be our go-to spot for discounted prices and clearance items for DRIP. To minimize the potential cannibalization of sales between DRIP and Sneaker Outlet, we’ve created a new strategy of DRIP being less retail but more Product-focused. In comparison, Sneaker Outlet is more of a retail and multi-brand outlet.” wrote Lekau Sehoana on his X page.

